That was true a decade ago. Today, over 75% of Snapchat’s user base is 18–65 — adults with direct purchasing power, not impulse-scrolling teens. The platform grew up. Most media buyers just haven’t updated their assumptions.

You need to already be spending, or ready to commit, at least $10,000 a month on paid media. This isn’t built for brands just starting out or chasing a quick win — we’re looking for growth partners we can work with long-term.

We’re paid on a profit share / performance-fee structure tied to what the account actually produces — the exact structure is confirmed on the strategy call once we understand your margins and current numbers.

You launch on a whitelisted agency account, not a personal account with no support. That comes with a direct escalation path through Snapchat’s partner channels instead of an automated suspension with no way to reach a human.

Account setup, whitelisting, and first creative launch typically happen inside three days from kickoff. Most partners see their first sale attributed to the channel within the first week of spend.